277 Broadway - Broadway Chambers Building Architect: Cass Gilbert Completed: 1900
Cass Gilbert's first building in New York was this boldly designed tower. Gilbert's design juxtaposes the grandly ornamented pink granite clad base with the plain red and blue brick clad shaft. The tower culminates in a highly ornamented colonnade, attic story and projecting cornice. At the time, this design was hailed by architectural critic Montgomery Schuyler as "the last word" in the period’s dominant skyscraper style, which looked to the classical three-part column for inspiration. The building also features the first large scale use of polychrome terra-cotta architectural ornament in New York, a material that Gilbert would use extensively in later buildings. Even before construction began, building owner Edward Andrews, a Boston banker, aggressively pursued tenants that could pay some of the highest rents in the city, including the main tenant, the United States Life Insurance Company. By 1901, with the building fully rented, Andrews was able to collect $100,000 per year in rent, a considerable sum at the time.