“Aftermath of the Equitable Fire,” January, 1912.

A fire broke out before dawn on January 9, 1912, spreading to an eighth floor kitchen via a dumbwaiter and eventually engulfing the entire structure. The ten-story skyscraper had been the headquarters of the Equitable Life Assurance Society since 1870, and was purportedly fire-proof.

However, weather conditions rendered firefighting efforts ineffective: freezing temperatures and gusts measured at 68 miles per hour reduced spray from fire hoses to droplets, eventually encasing the building’s facade in ice formations while the interior structure continued to burn.

The ice made the fire-damaged building something of a local attraction. As the New York Times reported: “[the ice] settled over the building in a gleaming sheath of white that made the fire a wonderful thing to see. Ice converted the ruined building into a fantastic palace, with the rainbows arching at every turn as the sunlight filtered through the spray and smoke.”

The building was unsalvageable and what remained of its facade was eventually razed. The new, 40-story Equitable Life building was built on its site in 1915, becoming a National Historic Landmark in 1978.