Gnome Products Building, ca. 1935.

The bakery at no. 316, right next to the Queensboro Bridge entrance, entered the city directories in 1932. By the next year, the building was in the midst of a major renovation. In the 1920s and 1930s, with the rise of large chain and department stores, many smaller businesses aimed to standout in the streetscape by shaking up storefront design. Here the architects created a new storefront, new steeply pitched roofs, and a third story. The new look included dramatic signage that announced the building as 'Home of the Gnomes," a multipaned storefront and, of course, some painted gnomes dancing around a stalk of wheat on numerous exterior walls. The figure of a giant gnome leaning against the chimney eating a loaf of bread (mentioned in some of the articles about the building) seems to have already been removed by the time of this circa 1935 photograph.

Described as a ''a Hansel and Gretel cottage," the look didn't last long. The retail bakery went bankrupt within its first few years and the next business owner (Gnome Bakers, an industrial bakery) supposedly replaced the ground level shop with a truck bay. Later used by a framer, an exterminator, and a kitchen furnishings store, the building has been converted into a quirky private residence (sans any exterior gnome imagery, unfortunately).